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Does Your Pitch Have What It Takes to Tame the Bull — or Will You Get Gored?



Why Aligning Your Pitch with Financial Mastery Creates a Bull Run of Opportunity


There’s something electric about a woman who owns her lane — and Sherry Cummins is that woman. On a recent episode of The Michigan Innovation Podcast, Sherry brought the heat on all things pitch perfection, and I couldn’t help but see the synergy between her work and a powerful chapter 10 in my book Charge Like a Bull https://a.co/d/cbmFinm  — the one on Mastering Financial Returns.


Here’s the deal: Sherry’s not just a pitch coach. She’s a launchpad. Through her work with WePitch and the Great Lakes Business Council, she helps entrepreneurs distill their story and sharpen their offer until it's irresistible. That’s not just about storytelling — that’s financial strategy in action. That’s ROI with lipstick and heels.


In Charge Like a Bull, I talk about how pitching isn’t just for investors — it’s how we communicate the financial promise of what we do. Whether you’re building a tech company, launching a non-profit, or scaling your side hustle, mastering your message means mastering your money. Sherry’s framework proves this in real time.


5 Ideals That Align Sherry’s Work with Bull-Charging Growth


  1. Clarity Wins – A clear pitch eliminates confusion. And clarity breeds confidence — which investors and clients can smell a mile away.

  2. Financial Framing – Sherry teaches how to position your ask in dollars and sense. In Charge Like a Bull, I call this tying your value prop to a value return.

  3. Audience Awareness – Know who’s listening and why they care. Mastery isn’t just about what you say — it’s about what they hear.

  4. Bold Delivery – Sherry’s clients learn to own the stage. My readers learn to own the market.

  5. Practice Like a Pro – Reps matter. In pitching. In returns. In relentless success.


5 Actions to Charge Forward With


  1. Audit your pitch: Does it clearly reflect your revenue potential?

  2. Add a financial benefit statement to your elevator pitch.

  3. Watch one of Sherry’s WePitch sessions — study the transformation.

  4. Re-read Chapter 8 of Charge Like a Bull and circle every financial insight.

  5. Record yourself pitching — then tweak it for impact and confidence.


If you want to charge like a bull in your business, start by mastering the pitch and matching it with a powerful financial narrative. Sherry’s work proves it: alignment isn’t just sexy — it’s profitable.


🎯 Let’s GO.



 
 
 

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